Category / Skin Care

by Lailes

Celebrating Africa Day: Spotlight on Companies operating in Africa and making a positive impact

Photo by Magda Ehlers on Pexels.com

Just in case you don’t know, Africa Day is an annual commemoration of the foundation of the African Union and a celebration of African unity, culture, and achievements. It is a time to reflect on the rich heritage and contributions of African nations. In honor of Africa Day, we wanted to highlight and celebrate the vibrant and diverse black business community in the UK contributing to African economies. However, when we started looking around, we found that there were many contributing back to the continent. I wonder why that is the case? Or maybe I am crap at research and missed them completely. If that is the case then leave a comment to educate me about the companies I have missed.

Instead, here is a list of some businesses that showcase African culture, sell products world wide including Africa. The list also includes Companies based in Africa that are working to solve problems in their home country. Join us as we showcase some remarkable businesses that deserve recognition and support.

  1. Chika’s – Chika’s is a food company that specializes in African-inspired snacks and meals. The company was founded by Chika Russell, who was born in Nigeria and raised in the UK. Chika’s products are made with authentic African ingredients and are sold in major supermarkets across the UK.
  2. Nubian Skin – Nubian Skin is a lingerie and hosiery brand that specializes in products for women of color. The company was founded by Ade Hassan, who was frustrated by the lack of nude-colored undergarments available for women with darker skin tones. Nubian Skin’s products are made in the UK and sold worldwide, including in several African countries.
  3. Afrocenchix – Afrocenchix is a natural hair care company that creates products for Afro and curly hair. The company was founded by Rachael Corson and Joycelyn Mate, who were both frustrated by the lack of natural hair care options available in the UK. Afrocenchix’s products are made in the UK and sold worldwide, including in several African countries.
  1. Kush Films – Kush Films is a film production and distribution company that specializes in African and Caribbean cinema. The company was founded by Marlon Palmer, and it has since expanded to include a range of services, including screenings, events, and educational programs. Kush Films has worked with a number of African filmmakers and has helped to promote African cinema in the UK.
  2. African Market Baskets – African Market Baskets is a UK-based company that offers a range of handwoven baskets and other products made by women’s cooperatives in Africa. The company works directly with the cooperatives to ensure fair trade practices.
  3. Zipline – Zipline is a Rwandan-based company that operates the world’s largest drone delivery network, delivering medical supplies and blood products to healthcare facilities in Rwanda, Ghana, and other countries. The company has plans to expand to other countries in the future
  4. Uzuri K&Y – Uzuri K&Y is a Tanzanian-based company that produces and exports handmade jewelry made from natural African materials, including recycled glass, cow horn, and seeds. The company exports its products to several countries worldwide.
  5. Twiga Foods – Twiga Foods is a Kenyan-based company that connects farmers and vendors to sell fresh produce, including fruits and vegetables, to customers in Kenya and beyond. The company exports its products to several countries in East Africa.
  6. Soko – Soko is a Kenyan-based jewelry company that uses sustainable materials in its products. The company ships its products worldwide.
  7. The Leakey Collection – The Leakey Collection is a Kenyan-based company that offers a range of jewelry and home decor made from sustainable materials. The company ships its products worldwide.
  8. Sanaa Gateja – Sanaa Gateja is a Ugandan artist and designer who creates a range of products, including clothing, jewelry, and home decor. His products are sold in the UK and other international locations.
  9. Mami Wata – Mami Wata is a UK-based brand that designs and manufactures premium range of apparel, surfboards and accessories in Africa to create jobs and build skills. The company works with designers and artisans in Africa and the diaspora to create its products.
by Lailes

Unleash Your Beauty: The Magic of a Professional Makeup Artist

In today’s world, where appearances play a significant role, embracing your unique beauty has become more important than ever. Whether it’s for a special occasion, a professional photo shoot, or simply enhancing your everyday look, a professional makeup artist can be your secret weapon. With their expertise, creativity, and passion for all things beauty, makeup artists have the power to transform your appearance and boost your confidence like never before. In this post, we will explore the many reasons why hiring a professional makeup artist is a game-changer. We speak to the founder of beauty boudoir, a make service based in London about her passion for this industry, and why investing in their services is worth every penny.

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Firstly, let’s explore the value that Beauty Boudoir brings to you, the customer

i) Expertise that Matters:

Professional makeup artists undergo rigorous training and continuously keep up with the latest trends and techniques. As is the case with Imelda who spent months shadowing a professional makeup artist before working as a beauty columnist for a magazine. She’d worked her way up to beauty editor when she decided to start beauty boudoir. Her expertise goes beyond applying makeup; she has an in-depth understanding of different skin types, facial features, and color theory. By analysing your unique features, she can create a customized makeup look that accentuates your best features while minimizing any imperfections. Whether you desire a natural glow or a glamorous look, Beauty Boudoir has the skills to bring your vision to life flawlessly.

ii) Flawless Execution:

We’ve all experienced those frustrating moments when our attempts at applying makeup don’t quite turn out as planned. However, with a professional makeup artist, like Beauty Boudoir, you can bid farewell to those mishaps. Makeup artists at Beauty Boudoir possess an unmatched level of precision and attention to detail, ensuring that your makeup is applied flawlessly. They know how to work with different products, textures, and shades to create a cohesive and polished look that photographs beautifully.

iii) Customised Beauty:

Each person has unique features, preferences, and individuality. A professional makeup artist understands this and tailors their services accordingly. At Beauty Boudoir, they take the time to listen to your desires and work closely with you to create a look that aligns with your personality, the occasion, and your comfort level. They adapt their techniques to highlight your best features and enhance your natural beauty, making you feel like the best version of yourself.

iv) Save Time and Stress:

Getting ready for an important event can be stressful and time-consuming. Hiring a makeup artist allows you to sit back, relax, and enjoy the experience. Instead of rushing through your makeup routine, you can trust a professional to handle every detail, leaving you with more time to focus on other aspects of your preparation. A makeup artist from Beauty Boudoir comes equipped with a wide range of high-quality products, ensuring a luxurious experience without the hassle of searching for the perfect items yourself

v) Confidence Boost:

There’s something undeniably empowering about looking and feeling your best. At Beauty Boudoir the skilled makeup artist not only enhances your physical appearance but also boosts your self-confidence. They understand the transformative power of makeup and its ability to empower individuals. When you look in the mirror and see a flawless reflection, it’s difficult not to feel like you can conquer the world. With the support of a makeup artist, you’ll radiate confidence and leave a lasting impression.

Investing in the services of a professional makeup artist is a decision that can elevate your beauty routine and transform your appearance in ways you never thought possible. From their expertise and flawless execution to the customised looks they create, makeup artists at Beauty Boudoir have the power to make you feel like the best version of yourself. So, why wait? Embrace the magic of a professional makeup artist and unlock your true beauty today.

To book a makeup service for a special occasion click HERE

If you want to learn makeup as a skill you can book onto the training course HERE

Explore beauty boudoir products HERE

Continue reading on to find out about how Imelda started this great service business. First, here is what her clients have to say!

Satisfied customer review

Tell us about your background and why  you got into this business

Funny story, my degree is in accounting & business. I always wanted to work in finance but God had other plans for me. Beauty (hair, makeup, skin etc ) had always been something I enjoyed doing as a child growing up & also a natural gift I had. I remember always watching my mum do her hair and makeup whenever she was about to go out and I’ll get so excited and even ask if I could brush her hair for her or apply her lipstick for her etc.  When I was at uni, I’d always help my friends with their hair & makeup before they go raving. It was something I naturally enjoyed doing. Proverbs 18:6 says our gift will make room for us and I’m just walking in the manifestation of that promise . 

How did you get into the beauty business? 

Many many years ago I was contacted by an international makeup artist to model for one of her shoots she was planning in the UK and I remember being on the shoot and talking to her about my passion for makeup and beauty etc and how I love doing makeup for my sisters, friends and family just for fun. She then asked why I don’t do it as a job and I said I’ve always dreamed of working in Deloitte and finance was something I’ve always been interested in.  But after that shoot, her conversation stuck with me and I wondered if I could do both – finance & beauty.  So I ended up accompanying another makeup artist in London on her jobs just to see what doing makeup as a job looked like. Long story short, I met the right people, started as a beauty columnist for a magazine then worked my way up to beauty editor (while still studying for my acca) and God kept opening more and more doors in the beauty industry for me, which is why I decided to turn it into a full time business 11 years ago.  I’ve been blessed and fortunate enough to have the right people approach me to work with me. Our artists work with us on a freelance basis and get training quite often to brush up on their skills and learn new trends. We’re always open and willing to work with new artists. 

Another great review for Beauty Boudoir

What were some of your challenges when starting up and how did you overcome them?

The biggest challenge was trying to turn my gift /skill into a fully functioning business at a time where the industry wasn’t as saturated as it is now. Thankfully I had the knowledge from my business degree and the help from some friends & family who helped me navigate the early years and offered support in whatever capacity I needed it. Another thing I did A LOT (& still do till this day) is Pray!!!! Pray for insight, pray to be aligned with the right people, pray for direction & favour, the prayers are endless and God has never failed me.

What advice would you give a young person out there who would like to start a similar business?

Ask yourself why? If you know your “why” for doing anything you will always be motivated to do whatever it takes because your motive/reason for doing it will drive you. It’s important to make sure you’re also being driven by the right things and not by superficial “fluff” or what society dictates. 

2. Be consistent, always. Even when you think your consistency isn’t yielding any fruit, just stay consistent. A farmer doesn’t harvest his crops in a short period of time, but the day of bountiful harvest surely comes after all the hard work & consistency.

3. Study or learn from those who are doing what you would like to do, get a mentor or ask to intern with someone in the industry and learn as much as you can from them (this is almost a cheat sheet even).  

4. Pray!!!! Pray to God, the universe whoever or whatever you identify with and watch your dreams manifest

5. Believe in yourself!

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by Lailes

Vegan Skincare products made with you in mind

MSA skin care is a natural, organic and vegan skincare brand that is cruelty and plastic free. It has been operating for over 1 year with an eco-friendly approach, which includes a re-fill service for customers.

All products are created by mother of 3 and founder Suprina Hilaire. She uses natural and sustainably sourced ingredients that are good for the skin and kind to the planet. MSA Skin Care is on a mission to empower women to be confident in their skin and to make the skincare routine an enjoyable experience as opposed to a chore.

The products help customers who have dry skin and dry eczema problem – which can be alleviated by the Vanilla and Sandalwood body butter available to buy from MSA Skincare website.

Here is how what happened when I caught up with founder of MSA Skincare, Suprina Hilaire:

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Tell us about your background and why you decided to get into the skincare business.

I am a single mother of three with a diploma in skincare formulation and Aromatherapy.

My first career was in education as an Assistant Teacher, which I did for 20 years. I have always had an interest in Aromatherapy and I started an essential oil collection years ago, which I used for my own personal use.

After getting married, having kids and then getting divorced, I realised I had always put my aspirations on hold, so my journey began to find myself and what I wanted to do. As a procrastinator it took me a while to finally push forward and start the business. Initially, I wasn’t a big skincare enthusiast as I used “simple” products. However, after receiving my first facial, I loved the way my skin felt. It was at that point that I started investing more time into learning about skincare products and practicing a regular skincare routine. As a sufferer of dry skin and a daughter who suffered with eczema, I got fed up with steroid creams and decided to make products, I knew I could trust.

https://www.msaskincare.com/shop

What was your first product and how did you go about creating it?

Vanilla & Sandalwood Body Butter was my first product, which I created as part of an assignment on a skincare course I took. It was made with my dry skin in mind, as I needed something that would nourish skin naturally without the harsh chemicals.  It’s made from a selection of rich butters, plant-based carrier oils and essential oils for skin hydration.

What were some of your challenges when you started your skin care company? How did you overcome them?

I faced a number of challenges which included finding the right suppliers for ingredients as well as packaging, building brand awareness, especially on social media and creating an online presence. 

With regards to the online presence, I built my website myself during the first lockdown. I taught myself, used templates and managed to get a great looking final product.

When it came to suppliers, I did a lot of research myself, contacted potential suppliers and attended trade shows. Building brand awareness – this is still ongoing, but to start the process I joined a few membership groups and did some networking. 

A Lot of it was teaching myself and asking questions and would recommend this to anyone starting a business

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How did you overcome procrastination?

I have found ways to deal with procrastination, which can be seen by the fact that I started my business. For example, I thought I needed a number of qualifications (at least that’s what I told myself) in order to start my business. However, after being rejected for a course that I thought would help me, I decided I was just going to start the business anyway and remember saying this to a friend and that was it.

I believe in myself more now and so just tend to go for things that I put my mind to.

https://www.msaskincare.com/shop

What is your bestselling product and why do you think customers like?

At the moment there are 2 top sellers: The Vanilla & Sandalwood Body Butter, which has a comforting smell and it nourishes dry skin as it sinks in. The other product is the hand spray. With everyone sanitising their hands a lot more, this is a great one as it is a spray not a gel and it doesn’t dry out your hands or leave them sticky.  Plus, there is a refill available.

Customers can buy these products directly from our online store here

What do you enjoy the most in your entrepreneurial journey?

Making the products and receiving great customer feedback of how the product has worked for them.  I also enjoy learning new things about myself and my determination.

What advice would you give to someone who wants to start a skincare company?

Persevere, get help, don’t do it alone, think about your support network, if in doubt, ask, look after yourself, take time out regularly. It’s ok to outsource and data is key, record it weekly.

Thanks for the insight into your business journey so far Suprina!

by Lailes

Conscious Skin Care: Meet the founders of Earth to Earth Organics

Earth to Earth Organics is a sustainable skin care company that was started by husband and wife team, Tenesia (Tee) and Danny (Dan) Pascal in 2016. The company produces and sells a range of body oils, body washes and body butters via their online store.

These products were created out of necessity by Tee, who at the time had developed health and skin problems, following her relocation to England from Guyana. The change in climate, hardness of the water and processed foods had led to rashes all over her body. The couple couldn’t find anything in the market that was cost effective and that healed Tee’s skin.  This took Tee on a journey of research and experimenting with different products, until she found a winner in flagship body butter called “Magic Cream”.

Earth to Earth Organics is an environmentally conscious alternative to chemical- containing skin care products that are widely available on the high street. The company’s body butters do not contain water, thus providing the rawest and most natural product and experience to customers.

I caught up with Dan and Tee on a mildly warm Sunday afternoon to discuss skin care, Aunties Magic Cream, environmental sustainability and the couple’s journey with Earth to Earth Organics thus far.

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What is your background and what inspired you to start this business?

Dan: I started working at the BBC straight after university. I co-run and manage the studios for some of the shows that we produce across our sites at Elstree Centre, Television Centre and BBC White City. After we got married in 2014, I had an epiphany to want to do something that changed the world for the better. I wanted to lead a purposeful life and felt that with Earth to Earth Organics brand, we would be able to build something that was aligned with our ethos.

Tee: I worked at Marks and Spencer and was responsible for shop floor layout and team management. I embarked on this journey after developing health and skin problems shortly when I moved to England from Guyana. I didn’t want to use anything that was not natural to heal my skin, so I tried to solve these issues by changing my diet to a more natural one.

When we changed our diet, we became more conscious about environmental issues. We started understanding more about the natural environment around us and realised this was our passion. As such, as part of our ethos, we plant trees with ‘One Tree Planted’, we are helping clean up plastics through our partnership with ‘Clean Hub’ and in Guyana we help children who have lost their parents by supporting them through school. These activities as well as our products reinforce our focus and passion for environmental sustainability.  

What is the unique selling point of Earth to Earth Organics Skin care products?

Tee: We don’t use any chemicals, chemical preservatives and additives in our products. Our products have no age limit, so anyone can use them, you just need to have skin. We believe this makes us stand out in the market.

Dan: Aside from our products, sustainability is something that is very important to us. You can see this for example in our packaging, which is 90% plastic free. We also partner with Clean hub, to clean up plastic waste in some of the most deprived places in the world. This I believe also makes us unique from other skin care brands.

How did you start developing these products and how did you know which ingredients to use?

Tee: I couldn’t find anything on the market for my skin rash, that was natural, cost effective and that could heal my skin. Therefore, I started researching natural ingredients and took some courses to further my knowledge. After trying different combinations of products, I found a winning formular that worked for me.

This was cemented by my nephew, who developed eczema and used my body butter to cure it. He coined it ‘Aunties Magic Cream’. Dan also fell in love with the body butter so we stopped using any shop bought products and only used products that we created.  For me, this was a sign that we were onto something and encouraged me to develop more products, which have been greatly received by our customers.

Are there specific certificates that you need for your products before you can sell them to the general public?

Dan: All our products are safety tested and suitable for public use. Due to the fact we don’t use water in them, the safety verification process is more straight forward for us.

What are some of the challenges you faced when you started?

Tee: Knowing how to run a business. We knew there would be a regulatory aspect, given we are in the skin care business. However, there was a lot more to learn about running a business, such as finance and marketing. It was a steep learning curve for us, which involved talking to experienced people, research and then implementing best practice.

Dan: We both have backgrounds in customer services, so we knew how to deal with customer issues and queries when they arose. However, everything else has been new to us. For example, we didn’t know that when labeling a product, you have to use the scientific names of all ingredients used. Although it has been challenging, we have learnt a lot along the way.

Read similar stories:

Earth to Earth Organics

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What were some of the mistakes that you made in your earlier years?

Dan: We made some mistakes when we first started, which is to be expected. One of our earlier mistakes was when we sent our first order to a customer. I made a mistake on the shipping, which meant that postage was more expensive than the product I was sending.  It was a small difference of around £1 but of course it’s not something I wanted to repeat.

Tee: When making our product labelling, we hadn’t considered that our bottles could get wet, depending on where customers were storing them. This would affect the quality of our labels over time. We learnt from that experience and as a result, we make our labels waterproof.

How did you handle marketing when you first started selling your products?

Tee: At the moment we’ve only used Instagram, where we ask our customers a lot of feedback as part of our marketing strategy. This has helped us make a lot of changes, for example having consistent branding on our website and Instagram page.

What is your bestselling product?

Tee: Our magic butter, which is our first product, is the best seller. Most of our new customers are introduced to our brand via this product. A lot of our customers with skin problems like eczema have found that our magic cream helps them alleviate it. Subsequently, they then recommend our magic butter to their family and friends.

What advice would you give to someone who wants to start a business in the same space?

Tee: I would say be authentic to yourself, do your research and be transparent with your customers. One of the things that our customers like about us is that we are always honest with them and we listen to their feedback.

Dan: My advice would be don’t worry about every little thing, just start it.

Where can people buy your products today?

We sell all our products via our website